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Family-style ideas businesses

Summary

How to become king of your very own creative castle.

Key Concepts

  • Family-style ideas businesses have one or two charismatic senior people at the core and a number of more junior people around them.
  • One of the senior people must take on a managerial role.
  • Family-style ideas businesses can offer a nurturing environment for young talent, although opportunities to provide career development for young people may be limited.
  • Dependence on one or two special people at the core makes it hard for family-style businesses to sell themselves or raise investment.
  • The central dilemma of a family-style business is matching a comfortable lifestyle with creative and commercial ambition.