Business Angels
Summary
Early-stage finance from someone who wants to share the journey.
Key Concepts
- Many angels are partly motivated by altruistic motives but that does not mean they will be soft on investees.
- Angels add most value when they can offer something more than just money.
- Experience, contacts and support are only useful if the person offering them can make them relevant to the challenges a business faces.
- Business angels offer a range of options, including expertise, coaching, active involvement, being a sounding board and a connector that brings resources and money.